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Guerrilla Marketing for Non-Profits
by Jay Conrad Levinson, Frank Adkins, & Chris Forbes
ISBN: 9781599183749
$21.95 Paperback
Entrepreneur Press

Whether focused on fundraising, member services, or changing the world, these guerrilla tactics identify the critical issues faced by nonprofits today and are custom-made to give them an edge, despite having small budgets and no dedicated staff.